EPIC2022 analogies

From 10 to 12 October 2022, the Ethnographic Praxis in Industry Conference (EPIC) took place in Amsterdam, with this year’s theme being ‘resilience’ (unlike many conferences, EPIC takes its theme seriously and talks actually address the theme). It’s a conference that I have been wanting to attend for a number of years, and I was […]

Mapping the messy

On 10 October 2022 I gave a Pecha Kucha presentation at the Ethnographic Praxis in Industry Conference (EPIC) about messy user journeys. Pecha Kuchas have a 20×20 format: 20 slides with 20 seconds of text. Below the transcript of this talk. I would like to start with a quote. “Publishing is basically my job. I […]

Calendar analysis: my day-to-day as a Principal UX Researcher

How do you assess whether a job matches what you are looking for? How do you get a sense of the day-to-day work, beyond what a job advert, organisation’s website, and interview panel may disclose? I’ve done dozens of hiring interviews – some from the perspective of a candidate – but I can’t say any […]

HCI/UX research: what methods do we use?

Does HCI/UX research rely more on qualitative or quantitative measures? How many participants do we typically involve? And for how long? I had a look at 1014 studies published at the CHI2020 conference to investigate which research methods are typically used. Data First a bit of context: at CHI2020 a total of 756 papers made […]

When user research doesn’t matter

A user researcher’s influence diminishes as a product develops. That’s not meant as a clickbait-y controversial statement about the obsolescence of researchers. I mean: in an ideal world, their impact decreases – relatively – during the product lifecycle. There are two key reasons for this. Reason 1: the team gains more understanding of users If […]